Political Communication and COVID-19 Tác giả Gregor, Miloš, Novelli, Edoardo, Lilleker, Darren, Coman, Ioana A

“…In doing so the book develops a framework to assess the extent to which state communication followed the key indicators of effective communication encapsulated in the principles of: being first; being right; being credible; expressing empathy; promoting action; and showing respect. The book also examines how communication circulated within the mass and social media environments and what impact differences in spokespersons, messages and the broader context has on the success of implementing measures likely to reduce the spread of the virus. …”
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