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Professional services marketing : How the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
by: Schultz, Mike, et al.
Published: (2013)
Marketing management : Astrategic approach with a global orientation /
Quản lý, tiếp thị thị thường.
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USA :
McGraw Hill,
1998.
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Professional services marketing : How the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
