Skarzynski, P., & Crosswhite, D. (2014). The innovator's field guide: Market tested methods and frameworks to help you meet your innovation challenges. Jossey-Bass.
Chicago Style (17th ed.) CitationSkarzynski, Peter, and David Crosswhite. The Innovator's Field Guide: Market Tested Methods and Frameworks to Help You Meet Your Innovation Challenges. San Francisco: Jossey-Bass, 2014.
MLA (9th ed.) CitationSkarzynski, Peter, and David Crosswhite. The Innovator's Field Guide: Market Tested Methods and Frameworks to Help You Meet Your Innovation Challenges. Jossey-Bass, 2014.
Warning: These citations may not always be 100% accurate.