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Blue ocean strategy : How to create uncontested market space and make the competition irrelevant /

Blue ocean strategy : How to create uncontested market space and make the competition irrelevant /

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Bibliographic Details
Main Authors: Kim, W. Chan, Mauborgne, Renée (Author)
Format: Book
Language:English
Published: Boston : Harvard Business Review Press, 2015.
Subjects:
Thị trường.
Sản phẩm.
Quản trị kinh doanh.
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