Visual art in advertising : new insights on the role of consumers’ art interest and its interplay with the hedonic value of the advertised product.

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Bibliographic Details
Format:	Book
Language:	English
Published:	2018.
Subjects:	Nghệ thuật quảng cáo. Nghệ thuật. Nghệ thuật thị giác.
Online Access:	https://drive.google.com/file/d/1TaZWi5nOX9ugNDOPwzCEblkJj2rPj_a8/view?usp=sharing
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MARC


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245	0	0	\|a Visual art in advertising : \|b new insights on the role of consumers’ art interest and its interplay with the hedonic value of the advertised product.
260			\|c 2018.
300			\|a 16 p.
653			\|a Nghệ thuật quảng cáo.
653			\|a Nghệ thuật.
653			\|a Nghệ thuật thị giác.
856			\|u https://drive.google.com/file/d/1TaZWi5nOX9ugNDOPwzCEblkJj2rPj_a8/view?usp=sharing \|u https://drive.google.com/file/d/1TaZWi5nOX9ugNDOPwzCEblkJj2rPj_a8/view?usp=sharing
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