The impact of marketing on Activities of Vietnam Arts and Cultural Organizations

The impact of marketing on Activities of Vietnam Arts and Cultural Organizations

With the trend of budget reduction and autonomous operation of arts and cultural organizations, competition in this field to attract audiences is an inevitable trend. This sets out the requirements of marketing activities to bring arts to the audiences and bring the audience to arts, which is, to li...

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Bibliographic Details
Main Author: Nguyễn, Thị Anh Quyên
Format: Article
Language:English
Published: 2023
Subjects:
Arts marketing
Arts
Cultural organizations
Culture
Vietnam
Online Access:https://dlic.huc.edu.vn/handle/HUC/4757
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